The Seoul Illustration Fair 2026
The Seoul Illustration Fair (SIF) is Korea's largest and best-known illustration-focused trade and consumer fair, organised by OCMakers and staged twice a year at the COEX convention centre in Samseong-dong, Gangnam-gu, Seoul. Every edition gathers roughly 1,000 booths and more than 800 participating illustrators, designers and independent studios, who run their own booths and meet visitors directly. Exhibits span illustration, painting, picture books, independent publishing, character design, graphic design, games, animation, webtoons and calligraphy, alongside themed galleries, trend showcases and brand collaborations.
The next edition, V.22, is scheduled for 24-27 December 2026 in COEX Hall C, with opening hours 10:00-18:00 every day and last admission one hour before closing. Admission is charged, early-bird tickets are sold ahead of the fair, and group bookings (20 or more visitors) are handled by the fair office. The venue is listed as COEX (Hall C), 513 Yeongdong-daero, Gangnam-gu, Seoul. Exhibitor participation applications are submitted through the organiser's member platform, and the fair's official channels publish schedules, exhibitor announcements and ticketing news. The previous edition, V.21, ran from 30 July to 2 August 2026 in the same hall.
Register for entry or booths
Venue Map and Hotels Around
Seoul - COEX Hall C, Seoul, South Korea