ShowUP 2026
showUP is a trade show focused on Home and Gift sectors, featuring a mix of design, décor, and lifestyle brands. Key exhibition zones include TrendZone and TrendTour, showcasing the latest trends in home aesthetics, gift items, and consumer products. The event presents a curated floorplan with major brand booths, a dedicated College section for industry education, and a 'Class of 25' spotlight on emerging designers. Additional highlights are the GrowUP and ListenUP programs, a studio aesthetic area, and a sugar factory concept space. The show also offers networking opportunities through its media partners, social media channels, and a newsletter. Contact details for the organizer (showUP BV, Amsterdam) are provided for exhibitor inquiries and visitor information.
Register for entry or booths
Venue Map and Hotels Around
Amsterdam - SugarFactor, North Holland, Netherlands