LAMMA 2027
The LAMMA Show 2027, held at the NEC in Birmingham on 20‑21 January, brings together over 800 exhibitors showcasing the latest farm machinery and technology. Core categories include tractors, combines, arable and grassland equipment, plus a wide range of precision‑ag, robotics and low‑carbon solutions. New 2026‑derived features such as the Dairy Beef Hub, Innovation Trail, Future In Farming Zone and Demo Zone provide dedicated spaces for livestock, emerging tech and hands‑on demonstrations. Co‑located CropTec and Low Carbon Agriculture events focus on AI‑driven crop science and sustainable farming practices. The programme offers seminars, workshops and expert panels covering everything from machinery launches to climate‑smart agriculture. With more than 45,000 visitors expected, LAMMA serves as a key networking, market‑research and purchasing platform for UK and international agribusinesses.