China (Shenzhen) Cross Border E-Commerce Fair 2027

China (Shenzhen) Cross Border E-Commerce Fair Shenzhen 2027
From August 18, 2027 until August 20, 2027
(Please double-check the dates and location on the organizer below before attending.)

The China (Shenzhen) Cross Border E-Commerce Fair (CCBEC), co-organised by Messe Frankfurt (Shenzhen) Co Ltd, China Merchants Exhibition Management (Shenzhen) Co Ltd, Shenzhen OCT Exhibition & Convention Management Co Ltd, and Beijing Talent International Exhibition Co Ltd, brings together cross-border e-commerce sellers, platforms, logistics providers, and global suppliers.

The next confirmed edition runs 18–20 August 2027, 09:30–17:30 daily (last day closes 16:30), at the Shenzhen World Exhibition & Convention Center in Bao'an, Shenzhen, Guangdong, China (No. 1 Zhancheng Road, Fuhai Street). The fair combines an on-site exhibition with year-round CCBEC 365 online matchmaking and forums, plus awards and industry-belt promotion activities.

Product sectors span household consumer goods, beauty and personal care, consumer electronics, fashion and accessories, food and beverages, toys and collectibles, cross-border logistics, print-on-demand technologies, and related services. Major platforms and service partners regularly exhibit alongside manufacturing suppliers from the Pearl River Delta and Greater Bay Area.


Register for entry or booths

Please register at the organizer website of China (Shenzhen) Cross Border E-Commerce Fair

Venue Map and Hotels Around

Shenzhen - Shenzhen World Exhibition & Convention Center, Guangdong, China