Roper Cowboy Marketplace 2026
Roper Cowboy Marketplace – 2025 Exhibitor Overview
The Roper Cowboy Marketplace in Las Vegas is one of the nation’s largest western‑trade shows, drawing over 100,000 shoppers during the National Finals Rodeo. It offers vendors a prime venue to reach a dedicated western‑lifestyle audience.
Main Exhibit Categories
| Category | Key Product Types | Representative Exhibitors |
|---|---|---|
| Hats & Headwear | Western hats, custom caps, novelty headpieces | Alberly Hats, Buckaroo Hatters, Karman/Stetson Sponsor, Hatathlie Studio, The Pink Door |
| Leather & Saddlery | Leather goods, saddles, belts, custom leatherwork | Alamo Saddlery, B + M Distributors, Cadillac Custom Conchos, Merrick Custom Leather, Custom Hats Leather Goods |
| Jewelry & Accessories | Turquoise, silver, Navajo, gemstone pieces | Blue Velvet Boutique, Greeley Hat Works, Margaret Taylor Jewelry, Turquoise Sisters Boutique, Silver Spur |
| CBD & Wellness | CBD oils, hemp products, pain‑management | CBD Texas Farms, Big Baer Turquoise Jewelry (CBD line), Ranch Pure CBD Hemp Company, The Body Connection |
| Food & Beverage | Jerky, moonshine, coffee, specialty foods | Churchill Jerky Co, Chocolate Moonshine, The Buck'n Bean Coffee Co, Salty Sallys |
| Home & Décor | Pottery, furniture, décor items | Black Horse Pottery, Western Traditions Furniture, Whispering Pines Embroidery |
| Outdoor & Sporting | Knives, hunting gear, fishing supplies | Cowboy Knives, Pine Ridge Knife Company, Sportfishing LTD, Traeger Grills |
| Trailers & Equipment | Travel trailers, trailer accessories | Elite Trailer Mfg, Karman/Tin Haul Sponsor, Wilson Trailer |
| Miscellaneous & Services | Beauty, lighting, electronics, realty | Beauty and Good LLC, Slatercom Lighting Solutions, Ariot DBA Pain Management, American Pride Realty |
Notable Exhibitors (Selected)
- Alberly Hats – premium western headwear.
- Alamo Saddlery – traditional saddles and tack.
- Blue Velvet Boutique – handcrafted jewelry.
- CBD Texas Farms – full‑spectrum CBD products.
- Churchill Jerky Co – award‑winning jerky.
- Traeger Grills – wood‑fired grilling equipment.
- Karman/Stetson Sponsor – official hat sponsor.
Becoming an Exhibitor
Businesses of any size can apply for booth space to showcase products to the western‑focused crowd. The marketplace provides marketing support, high foot traffic, and a reputation as the premier destination for rodeo fans.
Contact & Updates
Prospective vendors can sign up for updates via the website’s newsletter form. For detailed booth pricing, floor plans, and sponsorship opportunities, visit the “Become an Exhibitor” page or contact the Roper Cowboy Marketplace team directly.
Register for entry or booths
Venue Map and Hotels Around
Las Vegas - Ballys Las Vegas Hotel & Casino, Nevada, USA