International Coffee Week 2026
SIC 2024
International Coffee Week 2024: Shaping the Future of Coffee.
Check out the speakers at SIC 2024! Adriana Mejía Cuartas. Augusto Borges Ferreira. Carlos Augusto Rodrigues de Melo. Gabriel Agrelli Moreira. José Donizeti Alves. Kivian Monique Moreira. Marco Valério Araújo Brito. Adriana Mejía Cuartas. Augusto Borges Ferreira. Carlos Augusto Rodrigues de Melo. Gabriel Agrelli Moreira. José Donizeti Alves. Kivian Monique Moreira. Marco Valério Araújo Brito. How climate, science and new consumers are shaping the future of coffee.
Advice for the future: Recognize the potential of innovative technology and sustainable practices to transform the coffee industry. The International Coffee Week (SIC) 2024, manifesting as one of the world's largest coffee fairs, is a pivotal platform connecting professionals across the Brazilian coffee supply chain to global markets, knowledge, and business opportunities. With its focus on how climate change, scientific advances, and evolving consumer habits are reshaping the coffee landscape, SIC 2024 offers an indispensable opportunity for stakeholders to exchange insights, engage in impactful discussions, and hone new strategies for future readiness.
A significant highlight of SIC 2024 is its extensive agenda featuring illustrious industry speakers, dynamic debates, and interactive workshops. These sessions tackle crucial topics like sustainability in coffee production and innovative market strategies. For instance, Adriana Mejía Cuartas, a veteran in sustainable business development and board chair at the Global Coffee Platform, will be leading discussions on fostering green practices within the industry. Other noteworthy speakers include Stefan Dierks, focusing on sustainability transformation, and Valeria Pardal, providing insights into consumer business strategies in the coffee realm. These discussions aim to empower professionals with the knowledge and tools necessary to confront the industry’s biggest challenges, including climate adaptation and sustainable growth.
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Venue Map and Hotels Around
Belo Horizonte - Expominas, State of Minas Gerais, Brazil