Sports Nutrition Expo

SPORTEC2024｜The Largest Sports Industry Exhibition in Japan

JUL. 16th[Tue.]-18th[Thu. ],2024TOKYO BIG SIGHT – EAST HALL TOKYO BIG SIGHT EAST HALL. Exhibiting information. SPORTEC is Japan's largest sports and health exhibition. Japan's unique sport culture, technological innovations, and allure of international sporting events attract attention from abroad. 1. Host Major International Sports Events

Japan is gaining attention for hosting international sporting events. Tokyo Olympics and Paralympics took place in 2020, while the FIBA Basketball World Cup was held in 2023. The World Para Athletics Championships will take place in 2024. And the 20th Asian Games Aichi Nagoya is scheduled to be held 2026. These events will bring together athletes from all over the world and their spectators, bringing attention to Japan's sporting facilities, infrastructure and hospitality.

Japan is known as a leader in the field of sports technology. This includes wearable devices, training methods, and data analytics. International professionals and enthusiasts are attracted to the integration of technology in sports training and performance improvement.

The Japanese sports industry represents an important economic opportunity. The Japanese sports market is a significant economic opportunity for international companies and investors.

SPORTEC is Japan's largest trade show. At SPORTEC, over 700 exhibitors from the fitness, beauty, sportswear, nutrition, wellness food and other industries gather.